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Building Healthier Futures: How For The Better Inc. is Leading Change with the Help of Local Businesses

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In Brooklyn, For The Better Inc., a nonprofit founded by Rasheedat Ajala, is driving transformative change in youth health and wellness. But the organization isn’t doing it alone. With strategic support from local business partners like Ponce Bank and Black Health, For The Better Inc. is building healthier futures for minority youth through collaborative efforts that bring community resources together for greater impact.

The Power of Partnerships in Community Health

For The Better Inc. believes that community-driven solutions are key to sustainable health improvements. By partnering with businesses that share its mission, the nonprofit has been able to expand its reach, amplify its impact, and fund more programs for Brooklyn’s underserved youth. These partnerships provide crucial financial backing, resources, and in-kind support that allow the organization to deliver hands-on health programs and workshops that resonate with teens.

“Health education is essential, but it’s just the beginning,” says Ajala. “With the help of partners like Ponce Bank and Black Health, we’re able to bring these programs to life and reach even more young people. Our partners are integral to our mission; they understand the importance of health equity and the impact it has on every community.”

The Better Inc.

Partnership Success Stories: Making a Difference Together

Ponce Bank’s partnership with For The Better Inc. began with a shared commitment to fostering community resilience. By funding key programs like Better Health for Teens, Ponce Bank has enabled hundreds of Brooklyn teens to access nutrition education, cooking classes, and fitness workshops that wouldn’t otherwise be available to them.

“As a community-centered bank, we believe in investing in programs that make a tangible difference,” says a representative from Ponce Bank. “Our partnership with For The Better Inc. allows us to give back in a meaningful way. We’re proud to support an organization that’s dedicated to changing lives, one healthy choice at a time.”

Black Health has also played a critical role, providing resources for health screenings, mental wellness workshops, and nutritional guidance. By aligning with For The Better Inc., Black Health reinforces its commitment to addressing disparities in health education and access for minority communities. Together, they’re creating a foundation for a healthier future by empowering teens to take control of their well-being.

“Our collaboration with For The Better Inc. allows us to combine our expertise and resources,” says a spokesperson from Black Health. “It’s not just about addressing health issues but about creating lasting change by instilling healthy habits in the next generation.”

Expanding Impact: New Sponsorship Opportunities

For The Better Inc. is actively seeking new partners to join its mission and support its growing initiatives. Upcoming sponsorship opportunities include:

  • Nutrition Workshops Series: A series of monthly cooking and nutrition classes for teens, where partners can provide funding, in-kind donations, or branded materials to support interactive sessions focused on healthy eating.
  • Teen Wellness Challenges: Sponsors can help power upcoming challenges, such as the “Step Up for Health” fitness challenge, where teens log daily steps or physical activities, with sponsors recognized for contributing to prizes, awards, and event materials.
  • Annual Community Health Fair: A large-scale event planned for Spring, bringing together local families, teens, and health experts for a day of free health screenings, fitness activities, and wellness talks. Sponsors can have dedicated booths, brand placements, and engage with the community directly.

Ajala emphasizes that these collaborations are mutually beneficial: “By partnering with us, businesses not only contribute to a crucial cause but also reinforce their role as a community ally. Together, we’re not just building programs; we’re building a legacy of health and empowerment for the next generation.”

Join Us in Building a Healthier Future

For The Better Inc. continues to expand its reach, and with every new partnership, its impact grows stronger. As a partner, you’re more than a sponsor; you’re a cornerstone of a movement that prioritizes health, equity, and opportunity for all. By aligning with For The Better Inc., you have the chance to make a difference that will resonate across generations.

Are you ready to help build a healthier, more equitable future? Partner with For The Better Inc. and become part of a legacy that empowers minority youth to lead healthier lives. Together, we can bring meaningful change to our community.

Partner with us today. Together, we can build a healthier, more equitable future for our community’s youth.

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