Darlene Jessica is a self-made businesswoman currently kicking it off with a successful brand she founded in early 2022. Like many people, she was also driven by the unavailability or inaccessibility of facilities in the current market or the lack thereof, which fueled her passion and manifested it into a business that now brings in hundreds of customers.
The Story Behind The Reaction Of The Magic Potions:
Despite Magic in the name of her company, her journey to success had no real fairy godmothers granting wishes. Instead, her sheer hard work and determination allowed her to get to a position that let her live her dreams.
Darlene’s story starts with a significant struggle- managing her curly hair. She recounts that she was the only one in her family with curly hair. Hence, it was almost unmanageable for her since no one knew what or how to take care of it the best way. There were no family secrets, and traditions passed down from generation to generation about how to handle her curly hair! So naturally, Darlene tried taming it with chemicals that were, unbeknownst to her, very harsh on her hair and ended up destroying much of it.
Struggling to make it work, she started wearing extensions hoping to manage the hair situation better, but it only worsened things. After years of trying out all the possible remedies in the world that was available at the time, when 2016 rolled around, Darlene figured she had to take things into her own hands.
She started researching different ingredients and formulas that can work for people with curly hair. But first, she decided to chop off her extensions and get a fresh start. With all the information now in her hands, she created different products as a DIY remedy for her hair and started testing them for herself.
And that’s when she started to see drastic changes in her hair.
With the newfound realization, we skip forward to 2019, when Darlene took a trip to Maine and discovered many new things. The one thing that stood out the most for her was seeing people gardening and planting herbs locally, which she was already familiar with. She has been using these ingredients to create her products since 2016.
This sparked an interest in her, and she decided to fuel this new inspiration source. In no time at all, she was already working on ideas about starting her own company. However, nothing transpired for the next 2 years as she was on a self-actualizing journey, trying to find the right mental state for the life journey ahead of her.
The Magic Potions:
By the end of 2021, she was ready to announce her entry into the world of skincare and beauty products. She already had an idea of working with companies like Estee Lauder and L’Oreal, some of the world’s most famous companies.
Hence, when February 16 rolled around in 2022, she launched her company and called it The magic Potions. The inspiration behind the name was a combination of her interest in crystals, tarots, and nature and the “magic” formula that worked for her after years and years of struggling with taming her hair.
Ever since the launch of her business, Darlene Jessica has garnered a loyal customer base for whom she is forever grateful. Although it has been hardly a year since the company has been out to the public, she hopes that she and her fans can take the business to a new level.
Although the company started by selling haircare products, she has since developed this talent and created a skincare line. Her skincare line is mainly focused on dealing with skin problems like hyperpigmentation. Having a lot of hyperpigmentation on her skin, Darlene is the perfect person to be the voice and creator of products that tackle these issues.
Darlene has big dreams and goals to reach a specific place in her career and life, and she hopes to take her business along with her on this journey toward success.
About Darlene Jessica:
Darlene Jessica is not just a successful small business owner but also an artist. She creates art through painting, using resin, and creating displays for the product line she owns. Queen of multitasking, she is a mother of two children and loves going on adventures: including hiking.
In the spirit of a true artist, Darlene loves to learn new things and always motivates herself to learn more than she already knows.
With strong determination and high motivation, Darlene is ready to conquer the world with her vision. Not only is she creative in the field of her business line, but she is also the talk of the town with her unique style and positive attitude that attracts many people.
One of the things that she considers to be the secret ingredient to her success is her no-nonsense principle of life. While she believes she’s fun and outgoing, she also takes things seriously regarding her passion.
All she hopes to give her fans and customers is for them to see the genuine love and passion that she has devoted to building her brand. While the success of her current business is imminent, she is continually working to make things better for herself and her business and always striving to take things a step further.
What’s New With The Magic Potions?
She is currently developing new products that she is planning to launch by 2023, so she has her fans hooked on anticipating new and exciting products.
If you’re a fan, you’ll be pleased to know that she’s releasing some of her seasonal products by the end of the year:
- The holiday body butter collection
- The hydrosol collection
- The chebe hair care collection
You can also check out her website to find customized gift sets for your near and dear ones this holiday season.
Darlene is taking entrepreneurship life to a whole new level. She has and will continue proving to the world that hard work with much self-loving and determination will never go unrewarded. It’s about a “never give up” attitude that has brought her this far and will take her toward her dreams.
Check out the Magic Potions website or follow them on Instagram. You can also follow Darelene on Instagram and stay up to date.
