Fort Worth’s music scene has always been diverse, but Turo Rose is carving out his own lane with something different entirely. For the past three years, he’s been developing in own unique interpretation of what he calls “chill emo rap” – a sound that prioritizes emotional honesty over the braggadocio that typically dominates hip-hop. The independent artist recently started performing live and is working toward bigger exposure, with a Dallas show coming up in November and an upcoming album called “Demons” set to drop December 2025.
What makes Turo Rose stand out isn’t just his sound, but his motivation. Born and raised in Fort Worth, he’s struggled with his own obstacles over the years, and through music, he aspires to help others get through theirs as well. We caught up with him to talk about his journey, his approach to hip-hop, and what sets his music apart.
How would you describe your music to someone hearing it for the first time?
I’d describe it as chill emo rap. It’s not what you’d expect from most hip-hop coming out of Texas, but that’s kind of the point.
What do you hope listeners get from your music?
I hope they get the emotions from my music and that the vibes help soothe their own negative thoughts. I’ve been through a lot, and if my music can help someone else get through their stuff too, that’s what matters to me.
Was there a moment that made you realize you wanted to take music seriously?
Yeah, there was a point in my life where I felt like I lost everything I built. I was weighing my options in life and I already had a hobby with practicing my vocals and creating beats. After I saw some of my songs were getting high streams compared to other friends of mine that made music, it boosted my confidence up a little bit. That’s when I thought, maybe I can actually do something with this.
What’s the story behind “Message 2 You”?
Message 2 You I created as a farewell to my ex girlfriend. We had spent 7 years together and it was my first time being single since high school. It was rough, man. Writing that song helped me process everything.
How did growing up in Fort Worth shape your mindset as an artist?
There’s many different types of artists in Fort Worth. But when it comes to hip hop/rap, they mostly tell the same stories or rap about the same things. I wanted my music to be different and have a new take. Instead of rapping about guns, drugs, and violence I wanted to be on a more personal level with my audience. That’s just not my story, you know?
What can fans expect from your upcoming album “Demons”?
My newest album will have a more party style, sexual, fun vibe to contrast my older music telling more of a sad feeling. My personal favorite track from the album is called Demons as well which is why I decided to name the album the same. It’s going to show a different side of me.
Final Thoughts
Where authenticity often gets lost in the pursuit of viral moments and industry formulas, Turo Rose represents something refreshingly genuine. His willingness to be vulnerable in a genre that often rewards posturing suggests he understands something many artists miss – that real connection happens when you’re brave enough to tell the truth. While he’s building his career one song at a time, his approach indicates he’s not just chasing trends but creating something that could outlast them. That kind of artistic integrity, combined with his growing streaming numbers, positions him as an artist worth watching in Texas and beyond.
Find Turo Rose on Spotify and Instagram.
