Hagent, the Vienna-based bag label, stands out in the fast-paced world of fashion trends by passionately embracing an inverse approach—slow luxury. As a young company crafting its signature leather backpacks in the heart of Italy, Hagent champions timeless designs, uncompromised quality, and environmental accountability. True to its name—a blend of ‘handcraft’ and ‘gentlemen’—the label showcases a remarkable fusion of design excellence and traditional craftsmanship.
Characterised by their distinctive edges and corners, and meticulously handcrafted over three days, each Hagent backpack is the epitome of ‘Slow Luxury.’ The concept defies the transient nature of fashion, embracing durability and timeless design. Hagent’s unique ethos is personified in its two strikingly different black calfskin models. What sets these luxurious bags apart is the option to select between straps composed of exquisite calfskin or woven Italian fabric.
Hagent looks beyond gender and encourages a lifestyle that celebrates the joy of living, underpinned by virtues such as elegance, respect, manners and class. The underlying principle of style over fashion ingrained in the company’s values highlights a shared passion for quality workmanship and environmental responsibility among all employees. This shared belief not only fosters a sense of community but creates a tight knit, sustainable ecosystem where each contributor plays a vital role.
Consistent with its commitment to sustainable practices, Hagent ensures a minimal ecological footprint by sourcing materials directly from traditional Italian suppliers, prioritising eco-friendly procurement strategies. The label exclusively uses premium Italian calf leather recognised by the European Commission’s Green Life project for its commitment to leading sustainability practices in tanneries. This ensures over 85% traceability for individual hides, adherence to strict animal welfare standards, and endorsement of the Five Freedoms of Animals.
Moreover, Hagent supports a short supply chain, advocates against overproduction, and discourages wasteful disposal of excess products. In addition to paying close attention to leather selection, the company diligently picks each component it uses, such as metal hardware and woven cotton for straps.
Hagent’s products, completely handpicked and responsibly sourced, are the epitome of slow luxury. With each bag taking its design cues from the principles of longevity, waste reduction and classic aesthetic appeal, the company is contributing positively to society and the environment.
Embodying an ethos that prioritises employees’ well-being and promotes a healthy work-life balance, Hagent’s work culture is a reflection of its values – respect, equality and accountability. Keeping the employees at the heart of the organization, Hagent ensures adequate pay, encourages disconnection from work outside of official operating hours, and nurtures an environment promoting mental health and productivity.
In sum, Hagent is not merely manufacturing bags; it is crafting stories imbued with timeless elegance, ethical consciousness, unparalleled craftsmanship and outstanding durability. Making a statement for environmental preservation while reviving the desire for long-term & consistent use of bags, Hagent is truly an emerging luxury label worthy of close attention.
One last thing worth mentioning is that a Hagent bag isn’t just for now—envisioned to accompany its owner for a lifetime, it’s meant to bear witness to the personal narratives and transformative milestones of its wearer. So, whether you’re venturing into professional domains, embarking on adventurous travels or simply enjoying your leisure time, a Hagent is the perfect, sustainable accessory to add to your story. And who knows? It might just become a cherished heirloom for the next generation.
Explore the unique world of Hagent’s slow luxury by visiting their website, and for more insights and inspiration, follow their journey on Instagram, Pinterest, and TikTok.