Connect with us

Entertainment

Catching the Rhythm of Reality with Rising Star, Systovis

Published

on

St. Louis native, Jacob Osseck, better known by his stage name, Systovis, is as real as they come. Growing up in a hard-working family that could barely make ends meet, Systovis took to life like a boxer to the ring — no punches pulled, no blows shied away from. He’s unapologetically candid about each chapter of his narrative, painting an evocative picture of toughness tempered by compassion, adversity orchestrating an unexpected symphony of growth.

Raised alongside three older siblings, his childhood was anything but leisurely. Though economic hardships frequented, they learned to adjust their sails to navigate the turbulent waters of life. This underdog always had a fight in him. That tenacity led him to earn a Master’s Degree in Communication, overcoming the obstacles of limited finances and personal struggles.

The transition in Systovis’s academic environment wasn’t just a change of scenery, but a profound metamorphosis in how he viewed the world and his place within it. As he adjusted to his new surroundings, an intrinsic rebellious streak was ignited within him. He began to see the world with fresh eyes, witnessing it unfurl in vivid and sometimes harsh hues of reality that he had been oblivious to in his earlier years. No longer confined to the structured walls of academic learning, Systovis traded the rigidity of textbooks for a more profound, intimate understanding of life’s intricate parables and lessons.

With every challenge, he found himself pushing boundaries even more, daring to embrace risks, and seeking connections with those who felt marginalized or overlooked—the underdogs. These were the individuals grappling with battles and adversities similar to his, battles that cast long, daunting shadows over their paths. These shared struggles and triumphs fostered deep bonds and shaped Systovis’s worldview. Through each encounter, each story, and each shared emotion, he honed an empathetic lens that became central to his ethos. With an unwavering conviction, Systovis began to preach a powerful message—one of unconditional acceptance. He advocated for the acknowledgment and appreciation of all individuals, irrespective of their race, cultural background, personal beliefs, or orientation, championing the idea that true unity lies in embracing our shared humanity.

This transformative phase was echoed in his relationship with music. The Osseck household was a symphony of varied genres, from late 60’s rock to early 2000’s hip-hop. Systovis’s early fascination with percussion paved his musical path. He constantly experimented with different sounds and stages, and his performances the fuel that enlivened every gathering.

Systovis’s journey into the intricate tapestry of music underwent a significant evolution when he stumbled upon the raw, unfiltered vibes of the local underground Midwest rap scene, as well as the pulsating rhythms and entrancing melodies of electronic music. These genres, rich in their distinct cultural expressions, provided him with an expansive playground of sounds and emotions to explore and incorporate into his own unique style. The global pandemic, while a time of challenge and uncertainty for many, presented Systovis with unexpected gifts: the luxury of time and the introspective depth that solitude can bring.

Seizing this opportunity, he channeled his energy and passion into creating a dedicated space for his music, culminating in the construction of a home studio. This became his haven, a place where he could immerse himself, undisturbed, in his craft. Considering the depth, quality, and maturity of his output, it’s almost surreal to think that Systovis embarked on his rapping journey a mere three years ago. His trajectory from a relatively unknown artist to one capturing attention and acclaim is nothing short of remarkable, underscoring an extraordinary ascent from the shadows of obscurity to the spotlight of recognition.

Check out his website here. Join his growing fanbase on Spotify or take a deep dive into his journey through his candid Instagram posts. Journey through his transformation on Youtube, listen to his enduring passion echo on Soundcloud, and join his engaging community on TikTok and Facebook.

Catch his tracks like “Shots on Me”, “Lockdown”, “Dead Prezzies”, and “Consequences” on Spotify. Under the alias “Stovey”, Systovis has built a repertoire that exemplifies versatility, emotional depth, and refreshing authenticity.

Systovis’s empowering music is enriched by his personal experiences and hardships. While gearing up for collaborations with stellar artists like Krizz Kaliko and Stevie Stone, and busy piecing together his next big project, Armageddon Part II, Systovis’s mission is steadfast.

Music, for him, isn’t just about chilling vibes or narrating experiences, it’s about evangelizing values like individuality, hustle, free-will, and manifestation. It’s about reassuring listeners that their past doesn’t define them. It’s about inspiring them to embrace who they are, establish their unique path, and channel struggles to build a stronger version of themselves. It’s about celebrating life in all its flawed beauty.

Systovis’s story is a testament to turning adversity into strength, a blueprint for living unapologetically and passionately. He’s more than just a budding musician – he’s a resonating voice for all the fighters out there, helping to transform their raw symphonies into powerful crescendos. So, keep an eye on this dynamic musician, as he’s only going to climb higher, spreading his undefeatable vibe far and wide.

This article contains branded content provided by a third party. The views expressed in this article are solely those of the content creator or sponsor and do not necessarily reflect the opinions or editorial stance of Popular Hustle.

Entertainment

iurisEkero Proves Pop Music Doesn’t Have to Be Loud to Be Good

Published

on

iurisEkero

There’s something refreshing about an artist who doesn’t chase volume. “I don’t make music to sound loud. I make music to sound deep,” says iurisEkero, and after diving into his catalog, you get exactly what he means.

Born in Mendoza, Argentina, iurisEkero (stylized in lowercase, like his approach to fame) grew up in a house where music wasn’t just background noise—it was the main conversation. His grandfather recorded albums as a vocalist, his father played trumpet, and young Iuris absorbed it all. But here’s what’s interesting: instead of just carrying the torch, he’s completely reimagined it.

Now splitting time between the USA and Argentina, iurisEkero creates what he calls “sonic exploration”—pop mixed with electronic textures, ethereal vocals, and these atmospheric moments that genuinely make you want to hit pause on everything else. He pulls inspiration from unexpected places: cities at night, red wine, those comfortable silences between people who know each other well, and what he describes as “the glitch of memories.”

His latest single, “This Summer Night,” dropped on August 19th and perfectly captures that specific magic. At 3:17, it’s packed with synths that stick in your head and a melody that somehow feels both nostalgic and brand new. Other tracks like “The Sun, The Wine and You” and “Midnight Drive” show his range—each one catching different emotional frequencies while keeping that distinctive warmth that comes from his bicultural perspective.

The numbers tell their own story. Nearly 3 million Spotify streams. Over a million YouTube views. But when you mention this to iurisEkero, he seems genuinely surprised. “I don’t even understand those numbers,” he admits. “I just enjoy and am grateful.”

What he hopes listeners take away is simple: that urge to play a song again, whether you’re remembering someone, dancing alone in your kitchen, or waiting for something you can’t quite name yet. Even his breakup songs somehow feel optimistic—there’s always this undercurrent of possibility in his work.

Currently working on a new album featuring various guest artists, iurisEkero seems ready for whatever comes next. The sound explorer from Mendoza has found his frequency, and people are definitely tuning in.

Find iurisEkero’s music on Spotify, Apple Music, YouTube Music, and other streaming platforms, or visit his official website and follow him on Instagram.

Continue Reading

Entertainment

Alain Mékani Confronts Success and Solitude in New Single ‘Quiet’

Published

on

Alain Mékani

What happens when you achieve everything you dreamed of before turning 23, but there’s no one around to celebrate with? That’s the question Alain Mékani wrestles with in “Quiet,” his introspective new single that dropped August 1st, 2025.

The Dubai-based artist, who grew up in Beirut speaking Arabic with his mom and French with his dad while MTV played in the background, has been carving out his own corner of the Middle Eastern pop scene since his 2023 debut “Fool.” But this latest track hits different. It’s raw, honest, and uncomfortably relatable for anyone who’s ever felt alone in a room full of people.

Written during a period of professional success while living abroad, “Quiet” runs just over three minutes but packs an emotional punch. The track opens with Mékani reflecting on his younger self’s dreams—the car, the new place, all achieved before his 23rd birthday. But here’s where it gets real: “I left it all behind just to find myself / But am I really free?”

The chorus doesn’t pull punches either. When he admits “I’ve been going through some changes and my mind is fucking racing,” you feel that restless energy. It’s not polished pop perfection; it’s someone working through their stuff in real-time. The official music video, which premiered July 31st, visually captures this internal conflict.

“Quiet” by Alain Mékani

Family threads through every verse — and you can feel it. There’s the promise to make his mother proud, the desire to share his victories, and that gut-punch line about missing the people who matter most. The bridge transforms into something between a mantra and a desperate reminder: “Be somebody if you’re nobody.” It’s less motivational poster, more survival mechanism.

Since emerging with tracks like “Awlad El Haram” and his licensed reimagining of the Lebanese classic “Tallou Hbabna” earlier this year, Mékani has built a reputation for blending French, Arabic, and English lyrics with what critics call a “melancholic awakening” sound. Regional outlets including Musivv and Buro 24/7 Middle East have taken notice of his ability to pair cross-cultural production with genuine vulnerability.

The artist, who taught himself guitar after starting on accordion at eight, turned to songwriting as therapy following his father’s death in 2015. While working a marketing day job in Dubai, he spent nights and weekends learning production, eventually creating the demos that would launch his career.

Currently working on collaborations with Rayan Bailouni and Jay Janith, Mékani is pushing further into French territory with his upcoming releases. It’s a natural evolution for someone who grew up switching between languages at home. As he puts it: “I write in three languages because some emotions need more than one passport.”

“Quiet” is now streaming across all major platforms. Connect with Alain Mékani on YouTube, Spotify, Apple Music, Anghami, Instagram, TikTok, and at alainmekani.com.

Continue Reading

Entertainment

Siren Built Her Entire Sound in Secret and Now She’s Ready to Surface

Published

on

Siren

The first thing that hits you about Siren isn’t just her voice—it’s the sheer audacity of someone who taught themselves everything. No formal training, no music theory classes, just pure instinct driving her to create something that sounds like Rammstein got into a late-night conversation with Lana Del Rey while Massive Attack played in the background.

At 24, this LA-based artist has already written around 70 songs, most still unreleased, sitting in her vault like secrets waiting to surface. Born June 13, 2001, Siren started making music in 2019, and what’s emerged since then defies easy categorization. Her sound pulls from trip-hop pioneers like Portishead, the industrial weight of German metal, and the cinematic drama of Tchaikovsky—yes, the Swan Lake composer.

“Every ache must be turned into art,” she says about her approach to music. It’s this philosophy that drives her self-described “raw confessions where melancholy meets beauty.” Her mezzo-soprano voice shifts between whispered vulnerability and soaring intensity, creating what she calls “cold waves of sound that mesmerize like a siren’s voice in the night sea.”

Siren

The artist’s journey started unexpectedly early. One of her most vivid childhood memories involves her grandmother singing Russian folk songs on a winter swing—an experience she describes as “blue, cold, wintry, dark, nostalgic, deep, soulful, and melancholic.” By twelve, she’d discovered Rammstein, which she credits with awakening “strength, courage, resistance, and the spirit of a fighter.” The band shaped about 60% of her musical taste, while Lana Del Rey, who she calls her “musical mother,” opened up the other side of her artistic personality.

What’s striking about Siren’s work is how she balances opposing forces. She describes her music as reflecting both her anima and animus—the feminine emotional vulnerability paired with masculine instrumental drive. This duality shows up everywhere in her sound: acoustic piano meets electric guitars, string arrangements collide with rock drums, trip-hop grooves support orchestral swells.

Her latest release, “Devil 2019,” dropped on August 3, 2025, running 3:28 and showcasing her hypnotic vocal control. But it’s just a taste of what’s coming. Her debut single “Siren Heroine,” released on June 13, previews her upcoming album “Blue Blood,” which promises an oceanic, siren-themed concept drawn from songs written three to four years ago.

Siren

Beyond music, Siren works as a visual artist, filmmaker, and photographer, creating her own visual concepts exactly as she imagines them. She admits to both loving and fearing the ocean—thalassophobia mixed with an obsession for deep blue imagery. “I reflect what I fear. I am what I fear,” she explains.

When asked about dream collaborations, she mentions Hans Zimmer, Rammstein, and Lana Del Rey—though she notes that most of her musical heroes are dead. Her approach to creation remains uncompromising: “I don’t write for people—I write for myself. Music is how I let you know me.”

For those curious to dive deeper, Siren’s music can be found on Spotify, Apple Music, YouTube, SoundCloud, and her website. Follow her journey on Instagram and TikTok.

Continue Reading
Advertisement
Follow Us - Popular Hustle on Spotify
Follow Us - Popular Hustle on Spotify
Follow Us - Popular Hustle on Spotify

Trending