Connect with us


Stratton Rouge | Building a Luxury Empire and Defining Valore



How Stratton Rouge built a luxury empire and defines the way a generation looks to premium accessories and made to wear.

The creative director of Valore discusses past, present, and future, with no signs of slowing down. 

When Stratton Rouge brought his vision of Valore to the scene, there was little in the luxury universe which stood up to the bold vision which Valore stands for. 

Over the 15 years spearheading luxury brands into the focus of Asian and American buyers, he has subtly and powerfully evolved and defined the way we see luxury brands. 

We talk to Stratton about his solo mission to break new ground and push new codes whilst disrupting the industry. 

How important is it for you to remain connected to the art world? And why is it important for you?

It comes naturally, like a heartbeat or breathing and drinking. It’s a reaction. Art is absorbed into every motion we make as designers or creatives, and without knowing, we are referencing these things subliminally.

What are you currently listening to in the atelier? 

My listening tastes are varied depending on mood and also on what energy is needed for the day ahead. Whilst producing, I listen to a playlist called brainfood, which is mostly ambient electronic sounds mixed with radio and educational podcasts. 

We heard you are developing a new stand-alone Brand. Is this true? 

Stratton Rouge, Valore, Valore London, Clubroma

Yes, that is true. Our concept for Clubroma has been developing over the past years. It sits in another universe to Valore and is about discovering the world’s antiquities and rarities. It’s an ode to the modern world and building to man’s achievements in architecture and civilisation through artisan craft. Nature and soft forms are the leading guides for the new Maison. 

What is your relationship with Italy, in particular Florence?  

It’s all very personal, really. But what can you do if you’re personally attached to a place to the extent that it somehow defined parts of your life, it’s influenced the choices I’ve made. For me, that’s how my relationship with Florence is. It’s true that with the passing of time, most relationships change, and they get a different meaning, but what once finds a comfortable spot in your heart is really hard to get rid of. And Florence never gave me any reason for doing so.

In an industry focused so heavily on the individual. How important to you is community? 

I believe a community is built around a clear vision, a brand that brings a sense of self or a belief system of something larger than just ‘fashion,’ ultimately and naturally forms a following. We like to think at Valore that we are a statement of aspiration and ambition and our tribe is a reflection of these values.

What is your viewpoint and stance on the pace of the fashion industry? 

Valore, Valore london

It’s something that is a representation of our generation, the need for instant consumable content; every fashion brand is having to reinvent ten times a season and create new emerging content, which in many ways is not sustainable. 

Especially to continue to create stories that are true and have the soul of the brand. There is a dilution of the brand’s core, and in the long term, the overall brand value is damaged. 

It can work well for fashion brands, but for true luxury, we can afford to slow things down and bring quality and vision to every element of our going identity. 

How do you view sustainability moving forwards within your Maison? 

We look to create every item in a sustainable way. This is the natural footprint of a luxury and bespoke product. It is not mass-sold and never mass-produced. Our factory in Florence works only with material houses located within 20km of our factory, so there is a low emission footprint to produce. 

We use non-chrome metal-dyed leathers and work with natural, unprocessed materials selected for individualism and beauty. 

It’s not something we need to talk about or use as a focal point. Sustainability comes as a standard starting point for every Valore bag or accessory. 

I briefly touched upon your new venture Clubroma. Can you tell us more about this? 


Clubroma is a dream world that explores the antiquities and beauty of artisan craft. 

It looks to the time when certain objects were made sacred through their legacy and stories. 

Objects could hold and retain power and hope. Clubroma is a never evolving story that is embraced and intertwined between the worlds of nature and mans highest achievements, the balance of humanity and nature, and how the two should work together for a better world.

Pushing boundaries again by celebrating visionary minds who shape their future by seizing each moment and truly living it.

Luxury is immaterial because true luxury is about spontaneity.

It is all about the experiences we live and who we share them with. 

Clubroma will launch with a line of leather goods and accessories, perfume, and fragrance. 

Popular Hustle is the fastest way to access the latest breaking news from around the world. From business to entertainment, Popular Hustle has you covered. Get ready for breaking news, the latest industry happenings, and trending stories happening at this very moment.


RoseBaie Paris | The French Haircare Revolution Ready to Conquer America




If you have not yet heard the name RoseBaie Paris, forget what you know about haircare and prepare to be inspired – you have been missing out on the quintessential French elegance, turned into a practical solution for weakened hair. The French creators of this high-end beauty brand ventured all the way to Australia in their quest to find a cosmetics product gentle on delicate tresses. After trialling their findings, they headed back home to infuse them with the abiding spirit of French aesthetic, ensuring effectiveness meets sustainability.

Central to RoseBaie Paris is the belief in utilizing products that not only make women feel and look good but do so in a responsible way that protects the world around us. The brand’s promise of sulfate-free, paraben-free, and cruelty-free products makes them a beloved choice among conscious consumers.

So far, success has been the game for this premium brand. The journey started in 2020, and within three years, they had their products on the shelves of over 4,000 pharmacies across France. From this strong base, the brand has navigated into ten more countries across Europe, building a solid reputation for premium quality and ethical production. Visit their website or check out their Instagram for more details.

After their successful stride across Europe, the brand has its eyes on America. The intention is to revamp the American haircare market by offering sustainable solutions that equate to luxury. Their clientele of stylish intellectuals, fearless athletes, devoted mothers, and influential trend-setters are set to inspire American women to embrace their beauty ritual anew. Prompt delivery, excellent customer service, easy returns, and secure payment options on their online platforms are expected to make the journey a breeze.

The brand is more than just about shampoo and hair masks. It stands for versatility, catering to the needs of women who like to experiment with their appearance and change their hairstyles, cuts, and colors as they please. Aware of this consumer demand, RoseBaie Paris meticulously aims to provide a beauty ritual most suited to their needs without compromising on the environment.

Built on the vision that a woman’s hairstyle is an extension of her persona, RoseBaie products cater to women across the spectrum, regardless of their hair types or preferences. They extend the irresistible invitation to purchase an array of products separately or savor the “Routine Box” for a comprehensive hair care regimen.

Evidently, RoseBaie Paris has rewritten the rules of haircare, promoting a harmonious blend of style, strength, and sustainability. As the brand readies itself to impress discerning American consumers, stay tuned to explore more about the fantastic ranges and what they could add to your self-care protocols. The history of RoseBaie Paris is a testament to the efficacy of their vision, and with the outstanding quality of their products already winning hearts across Europe, America could well be the next region to fall under the RoseBaie spell.

Continue Reading


Hagent | Fusing Timeless Design, Quality Craftsmanship and an Eco-Conscious Approach




Hagent, the Vienna-based bag label, stands out in the fast-paced world of fashion trends by passionately embracing an inverse approach—slow luxury. As a young company crafting its signature leather backpacks in the heart of Italy, Hagent champions timeless designs, uncompromised quality, and environmental accountability. True to its name—a blend of ‘handcraft’ and ‘gentlemen’—the label showcases a remarkable fusion of design excellence and traditional craftsmanship.

Characterised by their distinctive edges and corners, and meticulously handcrafted over three days, each Hagent backpack is the epitome of ‘Slow Luxury.’ The concept defies the transient nature of fashion, embracing durability and timeless design. Hagent’s unique ethos is personified in its two strikingly different black calfskin models. What sets these luxurious bags apart is the option to select between straps composed of exquisite calfskin or woven Italian fabric.

Hagent looks beyond gender and encourages a lifestyle that celebrates the joy of living, underpinned by virtues such as elegance, respect, manners and class. The underlying principle of style over fashion ingrained in the company’s values highlights a shared passion for quality workmanship and environmental responsibility among all employees. This shared belief not only fosters a sense of community but creates a tight knit, sustainable ecosystem where each contributor plays a vital role.

Consistent with its commitment to sustainable practices, Hagent ensures a minimal ecological footprint by sourcing materials directly from traditional Italian suppliers, prioritising eco-friendly procurement strategies. The label exclusively uses premium Italian calf leather recognised by the European Commission’s Green Life project for its commitment to leading sustainability practices in tanneries. This ensures over 85% traceability for individual hides, adherence to strict animal welfare standards, and endorsement of the Five Freedoms of Animals.

Moreover, Hagent supports a short supply chain, advocates against overproduction, and discourages wasteful disposal of excess products. In addition to paying close attention to leather selection, the company diligently picks each component it uses, such as metal hardware and woven cotton for straps.

Hagent’s products, completely handpicked and responsibly sourced, are the epitome of slow luxury. With each bag taking its design cues from the principles of longevity, waste reduction and classic aesthetic appeal, the company is contributing positively to society and the environment.

Embodying an ethos that prioritises employees’ well-being and promotes a healthy work-life balance, Hagent’s work culture is a reflection of its values – respect, equality and accountability. Keeping the employees at the heart of the organization, Hagent ensures adequate pay, encourages disconnection from work outside of official operating hours, and nurtures an environment promoting mental health and productivity.

In sum, Hagent is not merely manufacturing bags; it is crafting stories imbued with timeless elegance, ethical consciousness, unparalleled craftsmanship and outstanding durability. Making a statement for environmental preservation while reviving the desire for long-term & consistent use of bags, Hagent is truly an emerging luxury label worthy of close attention.

One last thing worth mentioning is that a Hagent bag isn’t just for now—envisioned to accompany its owner for a lifetime, it’s meant to bear witness to the personal narratives and transformative milestones of its wearer. So, whether you’re venturing into professional domains, embarking on adventurous travels or simply enjoying your leisure time, a Hagent is the perfect, sustainable accessory to add to your story. And who knows? It might just become a cherished heirloom for the next generation.

Explore the unique world of Hagent’s slow luxury by visiting their website, and for more insights and inspiration, follow their journey on Instagram, Pinterest, and TikTok.

Continue Reading


Hop N Haul | Leading the Eco-Wave in Junk Removal Across Granada Hills



Hop N Haul - Junk Hauling in Grenada Hills

In the bustling communities of Granada Hills and the San Fernando Valley, Hop N Haul stands out as a beacon of clutter-free living. Founded by Jose in March 2023, this family-owned business is not just another junk removal company; it’s a testament to the dedication and eco-conscious ethos that drives its operations.

Hop N Haul’s journey began with a simple truck and a mission to keep the community clean. From humble beginnings, it has grown into the go-to junk removal service in Granada Hills, CA, and surrounding areas. But what truly sets Hop N Haul apart is its commitment to sustainability. Understanding the importance of environmental conservation, the company focuses on recycling practices, especially with materials like cardboard, ensuring a minimal ecological footprint.

This commitment extends to both residential and commercial services. Homeowners seeking to revitalize their living spaces or gardeners grappling with yard waste find an ally in Hop N Haul. Commercial entities, especially restaurants undergoing renovations or needing regular waste management, benefit from the company’s tailored and professional approach. Even in specialized scenarios, like removing old bathtubs or appliances, Hop N Haul ensures that each item is disposed of responsibly.

Transparency and fairness are core principles at Hop N Haul. Customers can expect upfront estimates and no hidden charges, a policy that builds trust and credibility in the community. Furthermore, the company prides itself on efficiency. Whether it’s a last-minute junk hauling request or a scheduled cleanout, they guarantee a hassle-free experience.

Being a local business, Hop N Haul has a deep understanding of the needs of communities from North Hollywood to Simi Valley. By choosing their services, customers not only receive top-notch junk removal but also support a local business that’s deeply embedded in the community.

Hop N Haul’s service range is extensive. They offer furniture, hot tub, mattress, appliance, and yard waste removal, along with cardboard recycling. Whether it’s a residential cleanout, a commercial project, or dealing with the complexities of hoarding cleanouts, they have the expertise and equipment to manage it efficiently.

Their process reflects their commitment to customer satisfaction and simplicity. Upon contact, they schedule a visit to provide a free estimate. If the price is agreeable, they immediately get to work. This hassle-free process is designed to ease the burden of junk removal and junk hauling for their clients.

Hop N Haul’s eco-friendly approach to junk removal makes them a valuable asset to the communities they serve. From North Hills to Santa Clarita and beyond, they are a symbol of how business can be conducted with care for the planet and the people. For those looking to clear the clutter while caring for the environment, Hop N Haul in Granada Hills, CA, is a clear choice.

Eager to embrace a greener, cleaner space? Contact Hop n Haul now! Check out their website, connect on Facebook, or call 818-860-6658 for your free quote. Join the eco-conscious community choosing Hop n Haul for a clutter-free life.

Continue Reading