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ViaDerma: Expanding Innovative Transdermal Technology Solutions to $366 Billion Global Markets

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In the ever-evolving world of medicine, innovations are constantly emerging to improve patient care and outcomes. One such breakthrough comes from ViaDerma, a pharmaceutical company that has developed a groundbreaking transdermal delivery technology by transforming oral medications into potent topical ointments for rapid, targeted results.

Founded in 2014 by Dr. Christopher Otiko, ViaDerma is committed to providing advanced solutions to the healthcare industry for wound care treatments and a variety of infectious skin diseases, while targeting several global markets worth over $366 billion and growing.

In this exclusive interview, we delve into the secrets behind ViaDerma’s cutting-edge technology, the unique features of their lead product, Vitastem Ultra, and the company’s plans for expanding its impact on global markets.

Interview with ViaDerma’s CEO, Dr. Christopher Otiko

What industries do you license your transdermal technology to?

We currently offer our proprietary transdermal technology licensing to leaders within the pharmaceutical, wound care, pet care, and cosmetics industries. Our wound care and infectious skin disease solutions are targeted to helping hospitals, surgery centers, nursing homes, wound care facilities, to veterinarians, sports injuries, and more treat and heal infectious skin diseases to surgical & diabetic wounds too.

What makes your product offerings so special?

A few things, but it’s really all about the chemistry. You see, unlike pretty much all known antibiotics that primarily use what’s referred to as a chemical “mechanism of kill” only, whereby the antibiotic attempts to kill the bacteria slowly by applying more and more of the medicine over a period of time as it is taken as prescribed, whether it’s topical or orally administered. Although this method can be somewhat effective, it takes much longer to perform. Unfortunately, this process allows for bacteria to evolve and develop a resistance to the medicine.

This is where our proprietary transdermal technology behind a product like Vitastem Ultra is different, in that is uses both a chemical and a physical mechanism to fight and kill pathogens. The physical mechanism of kill is a key feature of Vitastem’s strength.

What are a few key product differentiators?

There are many, but here are a few of them…

  • Vitastem Ultra is the only antibiotic in the world that kills with both a physical and chemical mechanism, giving it a unique ability to defeat drug resistant bacteria.
  • Vitastem Ultra kills all known bacteria it has ever been tested against, including common antibiotic-resistant MRSA (flesh-eating bacteria) and Staph Infection.
  • Vitastem Ultra has saved countless patients from amputations, while helping to reduce their hospital stays and increase their life expectancy.
  • Vitastem Ultra has a unique ability to heal and regenerate tissue unlike any other medication on the market.
  • Vitastem Ultra is safe to use for any age group. It’s a Class-1 medical product (in the safest of medical categories) and available for over the counter (OTC). Plus, being a topical antibiotic, it will not harm the kidneys or the good bacteria in the stomach, unlike oral antibiotics.

How did you get started in the medical field?

I got my BS in Biochemistry at Ilorin University in Ilorin, Nigeria. After that, I went on to get my master’s degree in Biochemistry at Oklahoma State University, Stillwater OK. Then, I went on to attend what was then called the California College of Podiatric Medicine in San Francisco, CA where I obtained my Doctor of Podiatric Medicine degree.

Where did you grow up?

I was born in Nigeria, but I left there when I was about 3 years old. I was raised in London, England and lived there until I was 14. I then moved back to Nigeria where I lived for about 8 more years. While deciding to go chase the “American Dream,” I ended up moving to the US when I was 22 to attend graduate school.

How does ViaDerma plan on penetrating your target global markets?

We’re already pretty active in doing so with targeting our solutions to wound care networks nationwide, along with pursuing opportunities with many hospitals, surgical centers, and universities too. We are in the process of ramping up sales staff and recently hired a top marketing agency to help with brand development and growing the business online too.

The Next Steps for ViaDerma

ViaDerma is revolutionizing the treatments for infectious skin diseases and wound care through its innovative transdermal delivery technology system. The company’s lead product, Vitastem Ultra, boasts numerous unique advantages, including its dual chemical and physical mechanisms of action, its ability to kill all known bacteria it has been tested against, and its skin tissue regeneration capabilities.

With a growing commitment to providing advanced solutions to a wide range of industries, including pharmaceuticals, wound care, pet care, and cosmetics, ViaDerma is poised to make a significant impact in several global markets. In addition to these markets, ViaDerma recently announced they will be unveiling a far more advanced hair regrowth formula, Nupelo, which will compete with leading brands on a global scale in 2023. Nupelo will use 5% minoxidil as the active ingredient, along with ViaDerma’s proprietary transdermal delivery system, as they feel this will be the most advanced hair restoration product on the market soon. Not only will it help people reduce their hair falling out, but it will also help regrow their hair too.

The company’s founder, Dr. Christopher Otiko, brings a wealth of experience and passion to the field, with a focus on improving patient outcomes and reducing the risk of complications such as amputations. As ViaDerma continues to grow, it aims to penetrate its target global markets by partnering with wound care networks, hospitals, surgical centers, and universities.

By expanding its sales staff and collaborating with a top marketing agency, ViaDerma is well-positioned to transform the landscape for treating infectious skin diseases and wound care on a global scale.

By offering a powerful, effective, and safe alternative to traditional antibiotics, ViaDerma has the potential to change the way we approach treating skin infections and wounds, especially antibiotic-resistant bacteria like MRSA (flesh-eating bacteria) and staph infection, which are common HAIs (healthcare-acquired infections) that results in millions of needless infections, hundreds of thousands of deaths, and billions of dollars in excess costs to healthcare.

This innovative company is not only pushing the boundaries of current medical technology, but it is also committed to improving the lives of countless patients worldwide. With its unique transdermal technology and dedication to excellence, ViaDerma is quickly becoming an essential player in the future of medicine and health care for billions.

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Business

Hype Clash Agency Rides the Wave of Social Media Influence

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Hype Clash / Marketing Agency

The neon lights of Times Square flicker as Travis Minks, founder of Hype Clash Agency, steps out of a yellow cab. He’s just wrapped up another marathon strategy session, his mind still buzzing with hashtags and engagement rates. Welcome to the world of influencer marketing, where likes are currency and trends change faster than New York minute.

Hype Clash burst onto the scene in 2022, riding the wave of a grant that helped them develop their secret weapon: a proprietary platform boasting 270 million influencers. “It was like hitting the jackpot,” Minks grins, his eyes crinkling at the corners. “Suddenly, we had this goldmine of data at our fingertips. It was go time.”

But let’s rewind a bit. Picture this: a cramped office, whiteboards covered in scribbles, and a team fueled by dreams and way too much coffee. That’s where Hype Clash was born. “We were total noobs,” laughs one of the first employees. “But we had this crazy idea that we could shake up the influencer game. And you know what? We kinda did.”

Fast forward to today, and Hype Clash is managing a cool $100 million in marketing budgets. Not too shabby for a company that’s barely old enough to order a drink, right? But in the world of viral trends and fleeting fame, three years might as well be a lifetime.

Just ask Jake, a prominent TikTok personality. “One day you’re blowing up, the next you’re yesterday’s news,” he shrugs, idly scrolling through his phone. “But these Hype Clash folks? They’ve got their finger on the pulse. They know what’s gonna pop before it even bubbles.”

Hype Clash’s approach is a three-act play that would make Shakespeare proud. Act One: Define objectives and scout talent. Act Two: Strategize and execute. Act Three: Track results and optimize. Sounds simple, doesn’t it? But as any marketer worth their salt will tell you, there’s more to it than meets the eye.

“It’s like herding cats,” chuckles a brand manager who’s collaborated with Hype Clash. “Except the cats are all Instagram influencers with their own agendas. But somehow, Hype Clash makes it work. It’s kinda magical, to be honest.”

And work it does, from the hipster cafes of Brooklyn to the sun-soaked beaches of Rio. Hype Clash has gone global. They’re like the United Nations of content creation, bringing brands and influencers together in a kumbaya of sponsored posts and story takeovers.

Travis Minks / Hype Clash Agency

But it’s not all about the big fish in this pond. Minks leans in, his voice dropping to a conspiratorial whisper. “You wanna know what really gets me jazzed? The little guys. We once ran this campaign for a mom-and-pop business in Queens. Next thing you know, they’ve got lines out the door. That’s the good stuff right there.”

Of course, in this game, it’s not just about the warm fuzzies. It’s about cold, hard cash. And that’s where Hype Clash’s platform comes in clutch. It’s not just a fancy Rolodex; it’s a one-stop shop for everything from influencer discovery to getting that bread. “It’s like Tinder, but for brands and influencers,” quips one user. “And hopefully with less ghosting.”

But let’s keep it real for a sec. The influencer marketing world ain’t all sunshine and rainbows. It’s a dog-eat-dog world out there, and agencies like Hype Clash are always hustling to stay ahead of the game. “It’s exhausting,” admits one team member, dark circles under their eyes betraying late nights crunching numbers. “But man, when a campaign goes viral? It’s better than any high.”

As the sun dips below the Manhattan skyline, casting long shadows across the Hype Clash office, the grind continues. Phones buzz with notifications, laptops glow in the dimming light, and somewhere, an influencer is crafting the perfect caption for a product that might just break the internet.

In this concrete jungle where dreams are made, Hype Clash is carving out its own little empire. They’re not just riding the wave of influencer marketing; they’re making waves of their own. And in an industry where the only constant is change, that’s saying something.

So, what’s next for Hype Clash? Minks leans back in his chair, a mischievous glint in his eye. “We’re just getting started,” he says, tapping his temple. “The best is yet to come. We’ve got some tricks up our sleeve that are gonna make the industry go ‘Whoa!'”

In the meantime, brands and influencers keep flocking to Hype Clash like moths to a flame, drawn by the promise of that sweet, sweet viral magic. And in the city that never sleeps, Hype Clash keeps burning the midnight oil, ready for whatever curveball the digital world throws their way next.

As night falls on the Big Apple, Minks steps out onto the street, the city’s energy pulsing around him. A notification pings on his phone – another campaign just went live. He smiles to himself. In the world of influencer marketing, there’s no rest for the wicked. But then again, who needs sleep when you’re living the dream?

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Business

Atelier des Sens | Embodying Emotion and Elegance in Every Bottle

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Atelier des Sens

Atelier des Sens, a brainchild of Andrei Vlad, the accomplished perfume artist and CEO, has redefined the essence of haute perfumery. Roots planted in the sun-drenched landscape of Grasse, the South of France, this perfume sanctuary is more than just a fragrance-making haven. Each carefully crafted scent is an elixir that transports you beyond the realm of the ordinary, weaving narratives of ancient mythology and modern artistry into an intimate olfactory journey.

The fragrances of Atelier des Sens are more than formulas; they are exquisite blends inspired by timeless tales, ancient lore, and the divine power of mythological gods. Each scent is a vortex that connects epochs, a bridge built of aromatic notes that guides the soul through a dance of shadow and light. When experienced, these fragrances whisper tales of regal sovereignty and embody an aromatic kingdom of allure that lingers in the memory of the beholder.

In its commitment to conscientious craftsmanship, Atelier des Sens dedicates itself to a sustainable approach to perfumery. Premium ingredients are sourced in harmony with nature, promoting transparency that traces the journey from soil to scent. This carefully considered approach not only enriches the olfactory experience but also stands as a testament to the atelier’s commitment to preserving our environment.

Atelier des Sens brings to life Andrei Vlad’s vision of creating fragrances with stories that capture the imagination. The artistry extends beyond perfume creation to engage fragrance appreciators, forming a mosaic of shared experiences that evoke deep emotions and immortal memories. This collaborative essence lies at the heart of Atelier des Sens, blending the dreams of perfume artists with those of their discerning clientele into a unique aromatic treasure.

On the horizon, Atelier des Sens introduces three inaugural fragrances: Zino, Rozzo, and Spiros. Each perfume, contained in an elegant bottle, is an olfactory masterpiece. Zino, inspired by the Aegean Sea, enclaves the scent of tobacco, honey, white flowers, and cherry. Rozzo is an ode to the duality of existence, capturing a lingering kiss with notes of peach, oud, and roses. Spiros evokes life’s joyous moments with a comforting blend of watermelon, amber, vanilla, amberwood, and cinnamon. These are crafted for those in search of exceptional and rare perfumes, bringing the charm of Grasse perfumery to the digital age.

This year, Atelier des Sens is set to debut at Beauty World 2024 in Dubai, one of the most prestigious beauty and fragrance exhibitions worldwide, spotlighting their dedication to sustainable perfumery and meticulous craftsmanship.

Join Atelier des Sens on a sensory journey that transcends mere perfume discovery. Embrace a voyage that encapsulates emotions, moments of joy, and olfactory memories designed to last a lifetime. Visit Atelier des Sens through their website and follow their Instagram to be a part of this world where emotions and fragrances constantly unfold.

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Army Veteran, Ray Ferguson, Helps Military Entrepreneurs Transition into Business World

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Retired Lieutenant Colonel Ray Ferguson, Founder and Owner of Boots in Business

After serving in the U.S. Army for 29 years, Ray Ferguson turned his entrepreneurial passion and expertise into a platform for supporting transitioning military personnel. Through an initiative known as “Boots in Business”, Ferguson guides military veterans to channel their unique skills into prosperous careers in the realm of business and real estate.

Ferguson, who retired in 2017, brings considerable life experience to his current role, having served deployments in Desert Storm, Iraqi Freedom, and Operation Enduring Freedom. During his stint in the Army, he also spent considerable time in academic settings, teaching at Officer Candidate School, Command & General Staff College, and Lincoln University ROTC Program.

His stellar service record in the military is paralleled by his achievements in the business arena. As the 2024 incoming President of the Southern Virginia Chamber of Commerce, Ferguson has been recognized as the 2022 Business Person of the Year both in Petersburg, VA, and by the SOVA Chamber. His entrepreneurial acumen ranges from real estate development to mentoring over 125 business owners and real estate investors.

Among his notable undertakings in the business world, Ferguson spearheaded more than 100 live and in-person real estate meetings between 2017 and 2024, witnessing a growing membership of over 1,500 individuals. As a real estate developer, he successfully flipped over 50 properties while still on active duty or retired.

Today, Ferguson is utilizing his experiences and leveraging the power of digital media to reach and enrich the entrepreneurial journeys of military personnel across the globe. Through the Boots in Business initiative, services like podcasts, blogs, and courses are offered, equipping military members with the skills to transition confidently into the business sphere.

Ferguson’s current projects include the Boot Camp: Real Estate Investing Basics Course and the Basic Training: Entrepreneurship Course, set to be completed by June 2022. He also plans to launch a subscription-based Community Networking group offering weekly real estate and entrepreneurship webinars, in-depth Q&As, mentorship, and networking opportunities.

Customers are already applauding the initiative’s effectiveness. Anna Barlow, a realtor, asserts that “Boots in Business is tailored for military members, empowering you with the knowledge and tools to succeed in real estate investing.”

With a mission to aid the smooth transition of military brothers and sisters into the civilian business world, Ferguson’s endeavor seems poised to shape the future of military entrepreneurship.

To learn more, you can engage with the project through Facebook, Instagram, YouTube, LinkedIn, and Spotify.

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