Business
ViaDerma: Expanding Innovative Transdermal Technology Solutions to $366 Billion Global Markets
Published
2 years agoon

In the ever-evolving world of medicine, innovations are constantly emerging to improve patient care and outcomes. One such breakthrough comes from ViaDerma, a pharmaceutical company that has developed a groundbreaking transdermal delivery technology by transforming oral medications into potent topical ointments for rapid, targeted results.
Founded in 2014 by Dr. Christopher Otiko, ViaDerma is committed to providing advanced solutions to the healthcare industry for wound care treatments and a variety of infectious skin diseases, while targeting several global markets worth over $366 billion and growing.
In this exclusive interview, we delve into the secrets behind ViaDerma’s cutting-edge technology, the unique features of their lead product, Vitastem Ultra, and the company’s plans for expanding its impact on global markets.
Interview with ViaDerma’s CEO, Dr. Christopher Otiko
What industries do you license your transdermal technology to?
We currently offer our proprietary transdermal technology licensing to leaders within the pharmaceutical, wound care, pet care, and cosmetics industries. Our wound care and infectious skin disease solutions are targeted to helping hospitals, surgery centers, nursing homes, wound care facilities, to veterinarians, sports injuries, and more treat and heal infectious skin diseases to surgical & diabetic wounds too.
What makes your product offerings so special?
A few things, but it’s really all about the chemistry. You see, unlike pretty much all known antibiotics that primarily use what’s referred to as a chemical “mechanism of kill” only, whereby the antibiotic attempts to kill the bacteria slowly by applying more and more of the medicine over a period of time as it is taken as prescribed, whether it’s topical or orally administered. Although this method can be somewhat effective, it takes much longer to perform. Unfortunately, this process allows for bacteria to evolve and develop a resistance to the medicine.
This is where our proprietary transdermal technology behind a product like Vitastem Ultra is different, in that is uses both a chemical and a physical mechanism to fight and kill pathogens. The physical mechanism of kill is a key feature of Vitastem’s strength.
What are a few key product differentiators?
There are many, but here are a few of them…
- Vitastem Ultra is the only antibiotic in the world that kills with both a physical and chemical mechanism, giving it a unique ability to defeat drug resistant bacteria.
- Vitastem Ultra kills all known bacteria it has ever been tested against, including common antibiotic-resistant MRSA (flesh-eating bacteria) and Staph Infection.
- Vitastem Ultra has saved countless patients from amputations, while helping to reduce their hospital stays and increase their life expectancy.
- Vitastem Ultra has a unique ability to heal and regenerate tissue unlike any other medication on the market.
- Vitastem Ultra is safe to use for any age group. It’s a Class-1 medical product (in the safest of medical categories) and available for over the counter (OTC). Plus, being a topical antibiotic, it will not harm the kidneys or the good bacteria in the stomach, unlike oral antibiotics.
How did you get started in the medical field?
I got my BS in Biochemistry at Ilorin University in Ilorin, Nigeria. After that, I went on to get my master’s degree in Biochemistry at Oklahoma State University, Stillwater OK. Then, I went on to attend what was then called the California College of Podiatric Medicine in San Francisco, CA where I obtained my Doctor of Podiatric Medicine degree.
Where did you grow up?
I was born in Nigeria, but I left there when I was about 3 years old. I was raised in London, England and lived there until I was 14. I then moved back to Nigeria where I lived for about 8 more years. While deciding to go chase the “American Dream,” I ended up moving to the US when I was 22 to attend graduate school.
How does ViaDerma plan on penetrating your target global markets?
We’re already pretty active in doing so with targeting our solutions to wound care networks nationwide, along with pursuing opportunities with many hospitals, surgical centers, and universities too. We are in the process of ramping up sales staff and recently hired a top marketing agency to help with brand development and growing the business online too.
The Next Steps for ViaDerma
ViaDerma is revolutionizing the treatments for infectious skin diseases and wound care through its innovative transdermal delivery technology system. The company’s lead product, Vitastem Ultra, boasts numerous unique advantages, including its dual chemical and physical mechanisms of action, its ability to kill all known bacteria it has been tested against, and its skin tissue regeneration capabilities.
With a growing commitment to providing advanced solutions to a wide range of industries, including pharmaceuticals, wound care, pet care, and cosmetics, ViaDerma is poised to make a significant impact in several global markets. In addition to these markets, ViaDerma recently announced they will be unveiling a far more advanced hair regrowth formula, Nupelo, which will compete with leading brands on a global scale in 2023. Nupelo will use 5% minoxidil as the active ingredient, along with ViaDerma’s proprietary transdermal delivery system, as they feel this will be the most advanced hair restoration product on the market soon. Not only will it help people reduce their hair falling out, but it will also help regrow their hair too.
The company’s founder, Dr. Christopher Otiko, brings a wealth of experience and passion to the field, with a focus on improving patient outcomes and reducing the risk of complications such as amputations. As ViaDerma continues to grow, it aims to penetrate its target global markets by partnering with wound care networks, hospitals, surgical centers, and universities.
By expanding its sales staff and collaborating with a top marketing agency, ViaDerma is well-positioned to transform the landscape for treating infectious skin diseases and wound care on a global scale.
By offering a powerful, effective, and safe alternative to traditional antibiotics, ViaDerma has the potential to change the way we approach treating skin infections and wounds, especially antibiotic-resistant bacteria like MRSA (flesh-eating bacteria) and staph infection, which are common HAIs (healthcare-acquired infections) that results in millions of needless infections, hundreds of thousands of deaths, and billions of dollars in excess costs to healthcare.
This innovative company is not only pushing the boundaries of current medical technology, but it is also committed to improving the lives of countless patients worldwide. With its unique transdermal technology and dedication to excellence, ViaDerma is quickly becoming an essential player in the future of medicine and health care for billions.
This article contains branded content provided by a third party. The views expressed in this article are solely those of the content creator or sponsor and do not necessarily reflect the opinions or editorial stance of Popular Hustle.

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Blu Impressions Publishing: A Six-Figure Business Helping Clients Succeed
Published
16 hours agoon
April 27, 2025
Dr. Lena Payton Webb is the visionary founder of Blu Impressions Publishing, a boutique firm helping experts transform their knowledge into profitable, purpose-driven books. A retired Army veteran with over two decades of service and more than 30 years in graphic design and publishing, she has guided countless entrepreneurs, speakers, and consultants in building lasting brands through books. A recipient of the Presidential Lifetime Achievement Award, Dr. Lena is committed to helping others leave a legacy through their stories and strategies.
Blu Impressions Publishing has become a six-figure business. What was your strategy for achieving this level of success?
Success wasn’t instant—it came through strategy, consistency, and a deep dedication to serving my clients. Scaling Blu Impressions Publishing into a six-figure brand centered around three major pillars. First, I positioned my business as a solution, not just a service. Instead of simply offering publishing help, Blu Impressions became a partner in helping clients build their brand and increase their revenue. Second, I created a transformational experience. Our clients aren’t just walked through a publishing process—we remove confusion, streamline the journey, and provide tools like editing, branding, design, and marketing. Finally, I expanded beyond traditional models. From hosting book writing camps to consulting and coaching, I built a suite of services that allowed me to serve clients at different levels and scale the business with intention.
How do you help your clients navigate the publishing process from concept to finished product?
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What sets Blu Impressions Publishing apart from other publishing services in the market?
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Can you share a success story of a client whose book has directly contributed to their financial or professional success?
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Connect with Dr. Lena Payton Webb
Instagram: @bluimpressionspublishing
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LinkedIn: Lena Payton Webb
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Business
Mindset, Nutrition, Fitness: The 40/40/20 Method Changing Women’s Lives
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Coach T, a certified master trainer and dedicated fitness advocate from Chicago, IL, is the powerhouse behind Tonyael Miller Fitness—a brand committed to helping women reclaim their confidence, health, and strength. As a single “Momtrepreneur” to her 12-year-old daughter, Janael (affectionately known as Nelly), Tonyael’s personal journey has fueled her passion for fitness and mental wellness.
Her transformation began after battling postpartum depression from 2012 to 2015, a period that left her searching for holistic healing. When therapy introduced her to the idea of using fitness as a form of self-care, she discovered a newfound love for strength training. From 2013 to 2019, she immersed herself in the world of fitness, training with professionals and learning about nutrition, movement, and mindset. Determined to help other women regain control over their bodies and lives, she became a certified personal trainer in 2019 and officially launched Tonyael Miller Fitness.
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Beyond coaching, she has made waves in the fitness modeling industry, serving as a brand ambassador and collaborating with major brands such as Women’s Health Magazine and Fabletics. Her influence extends far beyond the gym—she is a mental health advocate, a symbol of resilience, and an inspiration to women striving to prioritize their well-being despite life’s challenges.
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A Prestigious Honor: Women’s and Men’s Health Magazine Recognition
One of the most exciting developments in my journey happened recently—I was selected to be part of the Women’s and Men’s Health Magazine Strength and Diversity program, Class of 2024. This is an incredible honor, as it recognizes individuals who are breaking barriers in the fitness industry and advocating for inclusivity.
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